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YouTube Tests ‘Picture-in-Picture’ Mode for iOS Users

YouTube testing Picture-in-Picture mode for iOS users to enable video multitasking in a floating window.
YouTube begins testing Picture-in-Picture mode for iOS, allowing users to watch videos while using other apps.

YouTube is stepping up its mobile user experience with the rollout of Picture-in-Picture (PiP) mode for iOS users, allowing seamless multitasking. This update enables users to continue watching videos in a small, resizable window while using other apps—bringing functionality that iOS users have long awaited. The move mirrors the intuitive design of Pinterest Personalized Shopping Hubs, which focus on smooth and flexible user interactions.

Previously limited to Android or Premium subscribers, PiP on iOS is now expanding, providing more users with the ability to stay engaged with content while browsing emails, texting, or using other applications.

How to Enable YouTube Picture-in-Picture on iOS

To use YouTube’s iOS PiP feature, follow these simple steps:

System Requirements:

  • Your iPhone must run iOS 15.0 or later (PiP support is fully functional on iOS 17 and 18).

  • Ensure the YouTube app is updated to the latest version.

Enable PiP in iPhone Settings:

  1. Go to Settings > General > Picture in Picture

  2. Toggle on Start PiP Automatically

 Enable PiP in the YouTube App:

  1. Open the YouTube app

  2. Tap the profile icon (or “You” tab)

  3. Go to Settings > General

  4. Toggle on Picture-in-picture

Just like Pinterest Personalized Shopping Hubs help users stay within one browsing experience, this update keeps YouTube in your visual field while you multitask—no need to pause your viewing session.

Using Picture-in-Picture Mode on YouTube

Once enabled, here’s how it works:

  • Play any video inside the YouTube app.

  • Exit the app using swipe gestures or the Home button.

  • The video will shrink into a floating video window you can move, drag, or resize.

This iPhone floating video player makes it easy to chat, browse the web, or take notes—without interrupting your content flow. It mirrors the consumer-centric design strategy of Pinterest Personalized Shopping Hubs, which streamline interactions without breaking user intent.

Availability & Limitations

PiP for YouTube on iOS is being rolled out with some important conditions:

  • In the U.S., PiP is free for most content, but music videos require YouTube Premium.

  • Outside the U.S., a YouTube Premium subscription is needed to access PiP for all content.

  • If PiP doesn’t activate, double-check both system and app settings and confirm that your software is up to date.

This mirrors the personalized access seen in Pinterest Personalized Shopping Hubs, where features may vary by user location or subscription level, enhancing experience without compromising control.

The PiP Experience: Why It Matters

With content consumption increasingly mobile, features like PiP drastically improve user experience. This YouTube PiP update for Apple devices makes multitasking easy, allowing users to:

  • Watch tutorials while following steps in another app

  • Chat with friends while streaming content

  • Read while listening to vlogs or commentary

It’s all about maintaining flow—much like Pinterest Personalized Shopping Hubs, which aim to remove distractions and friction from the user journey.

Digilogy’s Take: Simplifying Digital Experiences

Just as YouTube enhances functionality for content consumers with PiP, platforms like Pinterest Personalized Shopping Hubs are redefining e-commerce journeys with AI-driven curation. At Digilogy, we help brands align with such trends by designing user-first digital experiences, seamless integrations, and feature-rich mobile interfaces.Whether you’re building a platform or promoting content, our digital marketing experts help you stay relevant, responsive, and ROI-focused. Looking to build smarter mobile engagement strategies? Get in touch with Digilogy – your growth-driven digital marketing partner.

Digilogy

Digilogy is a full-service digital agency specializing in advertising, branding, creative services, web and app development, and e-commerce solutions. They blend creativity with technology to craft innovative, data-driven marketing strategies that elevate brands, boost engagement, and deliver measurable ROI. Their expertise spans SEO, social media marketing, PPC, content creation, and app development, tailored to diverse industries. Digilogy focuses on empowering businesses to thrive in a competitive digital landscape through customized, results-oriented solutions.

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