Brand
-
Reliance Consumer Products Ltd Expands Into Pet Care With New Brand “Waggies”
Reliance Consumer Products Ltd has entered the fast-growing pet care market with its new brand Waggies. With strong distribution and…
Read More » -
Naturals Salon Launches NXTFACE, a ₹10 Crore AI-Powered D2C Skincare Brand for Gen Z and Millennials
Naturals Salon has launched NXTFACE, a ₹10 crore AI-powered skincare brand tailored for Gen Z and millennials. With personalized AI…
Read More » -
India’s D2C Brand Ecosystem Poised to Reach USD 100 Billion by 2025, Driven by End-to-End Consumer Ownership
India’s D2C brand ecosystem is projected to hit USD 100 billion by 2025, fueled by digital payments, AI-led personalization, creator-driven…
Read More » -
Offline Retail in India Getting a “Phygital” Makeover: Kirana Stores Adopting Digital Tools
India’s kirana stores are undergoing a digital transformation as phygital retail becomes the new norm. With QR payments, WhatsApp ordering,…
Read More » -
GCPL Acquires Grooming Brand Muuchstac for ₹450 Crore, Strengthening Its Male Grooming Portfolio
GCPL has acquired men’s grooming brand Muuchstac for ₹450 crore, strengthening its position in the fast-growing male grooming market. With…
Read More » -
Hybrid Celebrates Five Years in India, Marking a Milestone in Ad-Tech Innovation and Growth
Hybrid celebrates 5 years of leading ad-tech innovation in India. With AI-led programmatic solutions, multilingual capabilities, and automated performance tools,…
Read More » -
CMF Becomes an Independent India-Headquartered Tech Brand with a US$100 Million Investment
CMF becomes an independent India-headquartered tech brand with a $100 million investment, marking a major milestone for India’s hardware innovation…
Read More » -
BMW India Launches ‘Monsoon Service’ Campaign to Ensure Optimal Performance During the Indian Monsoon
BMW India launches its monsoon service campaign to help luxury vehicle owners prepare for India’s challenging monsoon conditions. With detailed…
Read More » -
Philips India Shifts to Fully Digital-First Marketing Strategy, Reducing TV Spend and Focusing on Attention-Driven Content
Philips India has moved to a fully digital-first marketing model, reducing TV spend and focusing on attention-driven content. With short-form…
Read More » -
Indian FMCG Brands Hold ₹500 Crore ‘Goldmine’ in First-Party Data, Moving Beyond Activation to Intelligence
Indian professionals in a modern FMCG marketing office reviewing dashboards showing data insights, consumer clusters, and regional analytics. The team…
Read More »