advertising trends India
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Top 5 News
Digital Marketing in India Projected at ₹1.12 Lakh Cr by 2025; AI, Hyper-Personalisation & Video Dominate
Digital marketing in India is projected to reach ₹1.12 lakh crore by 2025, driven by AI adoption, hyper-personalisation, and video-led…
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Top 5 News
Digital Media Surpasses Television to Claim 41% of India’s Total Ad Spend in FY24
India’s digital media spend has overtaken television for the first time, reaching 41% of total advertising in FY24. With mobile-first…
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