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X Rolls Out ‘Business Account Verification’ for Brand Presence

In 2025, X Business Account Verification has officially launched, offering brands a structured path to distinguish themselves with authenticity and trust. As the platform formerly known as Twitter continues to evolve, this verification system equips businesses with visual credibility—signified by a gold checkmark and a square profile image—that differentiates them from impersonators and unofficial entities.

This update reinforces the platform’s commitment to trust and identity clarity, especially in a time when misinformation and fake accounts can dilute a brand’s impact online.

Key Features of X’s Business Verification Program

  1. Gold Check for Official Businesses
    Unlike personal (blue check) verification under X Premium, businesses that undergo X Business Account Verification receive a gold checkmark along with a square profile picture format. This instantly signals legitimacy to followers and customers.
  2. Verification Requirements
    To become verified, brands must subscribe to X Verified Organizations, a premium subscription tier for companies. Eligibility includes:
  • A complete brand profile (logo as profile photo, banner, and detailed bio)

     

  • A working website link consistent with the business identity

     

  • A confirmed phone number

     

  • Submission of official business documents (as needed)

     

  • A public, active, and legitimate account history

These steps ensure the account represents a real, traceable organization.

  1. Affiliation Badges for Sub-Accounts
    The verification program also supports affiliated accounts—such as executives, departments, or regional teams. These accounts display an affiliation badge linking them to the main brand, improving ecosystem transparency and organizational trust.
  2. Additional Perks
    Verified business accounts enjoy access to premium features including:
  • Priority support and in-app assistance

     

  • Enhanced brand search visibility

     

  • Protection from impersonation

     

  • Tools for managing sub-brands and authorized spokespeople

This gives verified companies a competitive edge in communication and credibility.

Benefits of X Business Account Verification

  • Elevated Brand Trust
    Customers are more likely to interact with and trust verified accounts, especially when visually marked with the gold badge.
  • Impersonation Defense
    In a landscape prone to phishing, spoofing, and identity theft, this visual distinction helps filter out fake accounts and protects brand reputation.
  • Higher Engagement
    Verified brands often benefit from improved discoverability in search and feed prioritization, leading to better follower growth and post visibility.
  • Ecosystem Clarity
    The affiliation badge system ties together brand executives, partners, or regional handles—giving users clarity on who is officially representing the organization.

Why It Matters

With this rollout, X Business Account Verification creates a more structured, transparent brand environment across the platform. In an era where brand credibility is currency, having an officially verified business presence strengthens customer trust, streamlines communication, and protects reputation in public spaces.

For businesses leveraging X as a channel for engagement, support, or thought leadership, verification isn’t just a visual marker—it’s a signal of authority.

Strengthen Your Brand Presence on X with Digilogy

At Digilogy, we help brands like yours navigate and implement advanced platform features—like X Business Account Verification—to boost credibility, security, and engagement. From verification setup to content strategy, our digital experts ensure your brand not only stands out but stands strong.

Ready to build trust and grow visibility on X?
Get verified and grow smarter—with Digilogy’s social media strategy team today.

Digilogy

Digilogy is a full-service digital agency specializing in advertising, branding, creative services, web and app development, and e-commerce solutions. They blend creativity with technology to craft innovative, data-driven marketing strategies that elevate brands, boost engagement, and deliver measurable ROI. Their expertise spans SEO, social media marketing, PPC, content creation, and app development, tailored to diverse industries. Digilogy focuses on empowering businesses to thrive in a competitive digital landscape through customized, results-oriented solutions.

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