Brand Storytelling
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Top 5 News
India’s Top Brands Revolutionize Marketing with Data-Driven Brand Storytelling
Leading Indian brands like boAt, Mamaearth, and Blinkit are redefining digital marketing with data-driven storytelling. By blending real-time insights with…
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Top 5 News
Brands Begin Refining Messaging for Q1 Narrative Consistency
Brands are refining messaging ahead of Q1 to ensure narrative consistency, improve clarity, and build stronger trust with audiences.
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Top 5 News
Emotion-Led Messaging Performs Better Than Price-Led Copy
Emotion-led messaging consistently outperforms price-led copy, driving higher engagement, stronger recall, and improved conversions.
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Top 5 News
Video Content Continues to Drive Strong Engagement in Early January
Video content continues to drive strong engagement in early January, supported by post-holiday viewership, mobile-first consumption, and growing demand for…
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Top 5 News
Brands with Strong Emotional Storytelling Grow 2.5× Faster
Emotional storytelling is reshaping modern advertising as brands using emotionally driven narratives grow faster, improve recall, and build long-term trust…
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Top 5 News
Raymond’s Centenary Tribute Film Created with Generative-AI to Mark 100 Years
Raymond celebrates its 100-year legacy with a centenary tribute film created using generative AI. The film combines traditional storytelling with…
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Top 5 News
Hero Splendor+ Launched a New Campaign “Ek Raasta Hai Zindagi” by McCann Worldgroup India
Hero Splendor+ launches the “Ek Raasta Hai Zindagi” campaign by McCann Worldgroup, celebrating its legacy of trust and reliability. This…
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Top 5 News
Brand Storytelling Beyond Keywords: SEO Content Evolution
Discover how Digilogy transforms SEO with emotional storytelling and authentic brand narratives for 2025 success.
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Branding
Britannia India Launches Regional Digital Campaign for Snacks
Britannia India launches a regional digital campaign to celebrate India’s cultural diversity and connect with snack lovers across states. Learn…
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Top 5 News
Unilever Launches Sustainability-Focused Marketing Campaigns
Unilever sets a global example with sustainability-focused marketing campaigns that connect purpose with profit. Discover how eco-conscious strategies can boost…
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