Contextual Targeting
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Top 5 News
Visual Recognition Technology Transforms Ad Targeting in a Cookie-Less Era
Visual recognition technology transforms ad targeting by using AI and computer vision to analyze images, videos, and page context in…
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Top 5 News
Privacy Regulations Redefine Digital Personalization Strategies in India
India’s DPDPA 2023 is reshaping how digital personalization works. From consent-led data collection to transparency-first strategies, privacy regulations are redefining…
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Advertising
Programmatic Ads See Rise in Contextual Targeting
The growth of contextual targeting in programmatic ads helps brands enhance relevance and engagement, driving better results in 2025.
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Advertising
Programmatic Ads: Rise of Contextual Targeting in 2025
Contextual targeting is reshaping programmatic advertising in 2025, offering a privacy-focused solution for delivering highly relevant ads.
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