digital marketing india
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Top 5 News
CRM & Retention Campaigns Show Stronger Engagement
CRM strategies play a crucial role in enhancing customer retention by offering personalized experiences, loyalty programs, and proactive support. By…
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Top 5 News
LinkedIn Engagement Peaks for Industry & Thought Leadership Content
Optimizing LinkedIn engagement requires posting during peak hours such as 8-10 AM, 12-2 PM, and 4 PM. Video and native…
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Top 5 News
Lead Quality Improves as Casual Browsers Drop Off
Lead quality improves significantly when businesses focus on high-intent visitors and filter out casual browsers. By using targeted lead generation…
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Top 5 News
Why Instagram Prioritizes Saves and Shares Over Likes
Instagram’s algorithm now emphasizes saves and shares (sends) over likes, as they signal deeper user engagement. This change shifts focus…
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Top 5 News
Content Marketing Shifts Toward Problem-Solution Narratives
Content marketing is shifting toward problem-solution narratives, focusing on addressing customer pain points and offering clear solutions. This approach builds…
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Top 5 News
Maximizing Q1 Performance: Key Strategies for Marketing Success
Q1 is a pivotal quarter for businesses in India, setting the stage for success in 2025. By leveraging competitive analysis…
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Top 5 News
Influencer Marketing: A Powerful Tool for Brand Visibility and Engagement
Influencer marketing is transforming digital advertising in India, allowing brands to connect with a wide audience through authentic, engaging content.…
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Top 5 News
LinkedIn Ads Increase Engagement with Enhanced Job and B2B Targeting
LinkedIn Ads are seeing higher engagement as AI-powered job and B2B targeting improves reach to decision-makers across Indian enterprises. Enhanced…
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Snapchat
Snapchat’s Augmented Reality Ads Boost Interactive User Engagement
Snapchat’s augmented reality ads are boosting interactive engagement as Indian brands adopt immersive, mobile-first advertising experiences.
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Top 5 News
YouTube Ads: Shorter Ads Drive Higher Engagement for New Products
Shorter YouTube ads are driving higher engagement for new products as Indian advertisers prioritise mobile-first, fast-impact video formats.
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