digital marketing trends 2025
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AI in Marketing
How AI Agents Are Revolutionizing Campaigns: Must-Have Strategies for 2026
Explore how AI is transforming digital marketing in 2025. From personalized content to automated ad optimization, AI tools are reshaping…
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Top 5 News
Branded Search & Content Show Significant Performance Gains in Digital Marketing
"Branded search and branded content are key drivers of digital marketing success, offering businesses improved conversion rates, better ROI, and…
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Social Media
Social Media Engagement Stabilises After Festive Spike
Social media engagement is stabilising after the festive surge as brands move from short-term promotional activity to retention-focused, value-driven content…
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General Digital Marketing Insights
CRM & Retention Campaigns See Improved Response
CRM and retention campaigns are delivering improved response rates as brands focus on personalised communication, automation, and long-term customer relationships.
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Brand
Brands Increase Focus on Brand Trust & Reputation
Brands are placing greater emphasis on trust and reputation as consumers become more selective, informed, and values-driven in their digital…
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Emerging Trends and Technologies
B2B Engagement Improves as Decision-Makers Return Online
B2B engagement is rising as decision-makers return online, leading to stronger interaction across digital content, email, and professional platforms.
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Video Production & Motion Graphics Services
India’s Digital Ad Spend to Cross ₹1.2 Lakh Crore by 2025–26, Driven by Video & Retail Media
India’s digital ad spend is projected to exceed ₹1.2 lakh crore by 2025–26, driven by video advertising, retail media, and…
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Top 5 News
Brands Lean Into Micro-Influencers & Storytelling
Visualizing micro-influencers and storytelling shaping brand engagement in 2025
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Digital Marketing
Key Digital Marketing Trends to Watch in 2025
Explore the top digital marketing trends for 2025, from AI advancements to immersive marketing strategies, and learn how businesses can…
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