influencer commerce
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Video Commerce
Video Commerce Gains Traction in India — Livestream Shopping Grows 28% in Beauty, Electronics & Fashion
Video commerce is accelerating in India, with livestream shopping growing 28% across beauty, electronics, and fashion. This article explains why…
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Top 5 News
Myntra Accelerates ‘Shoppertainment’ with Creators & Concerts Integration
Myntra accelerates its shoppertainment strategy by integrating creators and live concerts to create highly interactive shopping experiences. This new approach…
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Top 5 News
Myntra’s M-Live Fuels Real-Time Shopping Boom with Creator-Led Live Commerce
Myntra’s M-Live feature is reshaping e-commerce through live commerce, blending real-time creator engagement with instant shopping experiences. Explore how this…
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