marketing strategies
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Top 5 News
First-Party Data Becomes a Must-Have for Brands Post-DPDP Regulations
The Digital Personal Data Protection (DPDP) Act, which became fully active in late 2025, marks a major shift in India’s…
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Top 5 News
Brands Shift from Awareness to Lead-Focused Campaigns in Late Januar
In late January, brands are shifting from awareness-based campaigns to more lead-focused strategies. This trend aligns with new annual budgets…
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Top 5 News
Facebook Ads Update: Personalized Content Boosts Engagement and Ad Introduction
"Facebook Ads’ personalized content significantly enhances user engagement and ad performance, as businesses increasingly adopt AI-driven strategies. This shift is…
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Top 5 News
Paid Media Performance Becomes Predictable After the Learning Phase
"Paid media campaigns experience fluctuating performance during the learning phase. Understanding and allowing time for algorithm optimization can lead to…
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Top 5 News
Walmart India Partners with AI Startups to Improve Digital Ads
Walmart India is partnering with AI startups to revolutionize its digital advertising approach. By leveraging AI, Walmart enhances targeting, personalization,…
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Top 5 News
Snapchat Launches ‘Enhanced AR Filters’ for Brands
Snapchat's Enhanced AR Filters are transforming how brands engage users. With customizable filters and interactive experiences, brands can increase awareness,…
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Blog
Top 10 Reasons Your Business Needs a Digital Marketing Agency in Chennai
In the competitive digital landscape, partnering with a digital marketing agency in Chennai like Digilogy can elevate your brand’s growth…
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Digital Marketing
Marketing Strategies for April 2025: Key Dates and Trends
Plan your marketing campaigns effectively with April 2025's key dates and trends. Learn how to leverage seasonal opportunities, emerging trends,…
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