Instagram Rolls Out New Stickers & Location Sharing

Instagram has just unveiled a fresh set of features designed to enhance user interaction in direct messages (DMs). These new additions—live location sharing, customizable nicknames, and an expanded range of stickers—aim to make conversations more engaging and personalized, further solidifying Instagram’s place as one of the most popular messaging platforms.

New Features Overview

Live Location Sharing:

One of the most exciting new features is new stickers and live location sharing in DMs. Users can now share their live location with friends for up to one hour. This functionality is especially useful when trying to coordinate meetups in busy places like malls, events, or concerts. To activate this feature, users simply tap the “+” button in a chat, select “Location,” and choose whether to share their live location or a specific pinned spot.
What makes this feature even more appealing is that the shared location is private—only participants in the chat can view it, and it cannot be forwarded to others, ensuring privacy. This is a great way to meet friends at crowded locations or give directions without worrying about sensitive information being shared.

Custom Nicknames:

Another notable addition is the ability to assign custom nicknames to friends within DMs. This update is designed to make conversations more personal by allowing users to shorten long usernames or create more meaningful names for their friends. These nicknames are only visible in the DM context, and users can control who can edit them. Custom nicknames help add a layer of fun and uniqueness to interactions, making it easier to engage in a way that feels more intimate and personal.

Expanded Sticker Options:

Instagram is also rolling out an exciting collection of over 300 new stickers across 17 new sticker packs. These stickers, available for use in DMs, aim to make conversations more expressive and visually engaging. Users can also favorite their most-used stickers for easy access in future chats, making the sticker experience even more convenient. Whether it’s for celebrating a birthday or expressing emotions, these new stickers provide plenty of fun ways to communicate.

Implementation and Availability

These features are gradually becoming available on both Android and iOS platforms. While some of them are already visible in regions like India, the live location-sharing functionality is still being rolled out selectively in various locations. Instagram’s approach to the rollout ensures that these features will be fully optimized for all users.

Instagram’s focus on improving user experience in DMs is clear with these updates. The new tools cater particularly to younger users, who often rely heavily on messaging for communication. Whether you’re organizing a meetup, having an in-depth conversation, or just sharing a laugh with friends, these new features make DMs more dynamic and enjoyable.

Instagram’s Commitment to User Experience

The introduction of Instagram’s new stickers and location-sharing features highlights the platform’s ongoing commitment to enhancing user interaction. As messaging apps continue to evolve, Instagram is setting itself apart by offering innovative and interactive tools that make conversations more fun, personalized, and efficient. From stickers to live location sharing, Instagram’s updates reflect the growing demand for dynamic and engaging communication options.

Summary

For businesses looking to engage with their audience on Instagram, the platform’s new features offer fresh opportunities for creative campaigns. If you’re looking to leverage Instagram’s evolving features, Digilogy, a digital marketing service provider, can help you develop strategies to enhance your brand’s visibility and reach. Whether it’s through social media management, influencer partnerships, or engaging content creation, Digilogy’s expertise will guide your brand toward success in the ever-changing digital landscape.

Get in touch with Digilogy today and unlock your brand’s full potential with tailored marketing strategies that drive engagement and results.