Social Commerce
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Top 5 News
Social Commerce in India: The Rise of Shoppable Posts and Rapid Growth in 2025
Social commerce in India is witnessing significant growth, driven by the popularity of shoppable posts and influencer-driven marketing. With platforms…
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Top 5 News
YouTube Introduces Shopping Ads for Direct Purchases
YouTube has launched Shopping Ads that allow viewers to browse and purchase products directly from videos, Shorts, livestreams, and connected…
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Top 5 News
The Power of User-Generated Content: Essential for Brand Building in 2025
User-generated content (UGC) is becoming a cornerstone of digital marketing in India, helping brands build trust, engage customers, and increase…
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Top 5 News
YouTube India Expands “Shopping on Shorts” With New Affiliate Tools for Creators
YouTube India has expanded Shopping on Shorts with new affiliate tools that let creators tag products and earn commissions. This…
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Top 5 News
Pinterest Adds ‘Shopping Cart’ to Visual Search
Pinterest’s new Shopping Cart in Visual Search lets users discover, save, and purchase products directly on the platform, helping brands…
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Top 5 News
Facebook Adds ‘Interactive Stories’ for Enhanced Engagement
Learn how Facebook’s new interactive stories can help businesses boost engagement and create more dynamic, personalized content for their audience.…
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Top 5 News
Instagram Introduces ‘Product Tagging in Stories’ for E-commerce
Instagram's new Product Tagging in Stories offers a seamless shopping experience, allowing brands to directly tag products in their Stories…
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Top 5 News
Instagram Enhances ‘Direct Messaging’ with In-App Payment Integration
Instagram introduces Direct Messaging Payment Integration, allowing users and businesses to make and receive payments within DMs. This update simplifies…
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Top 5 News
Pinterest Launches ‘Video Pins for Shopping’ for Seamless E-commerce
Pinterest introduces Video Pins for shopping, helping users experience products in motion before purchase. This update boosts engagement, supports stronger…
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Top 5 News
Instagram Expands ‘Reels Monetization’ with In-App Shopping
Instagram expands Reels Monetization by integrating in-app shopping, empowering creators and businesses to drive revenue directly from short videos. Learn…
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